Leadership:
Council on Communications

Council on Communications is responsible for improving communications between ASDA’s leadership and membership by creating and disseminating information via various media channels. The council reviews content on the ASDA website and guides digital initiatives including ASDA’s social media and videos. The council acts as a resource for chapter communication efforts (e.g., chapter newsletters and websites).

  Current Members 

Name  Position  Chapter  District 
Lia Kalliath  Chair, Council on Communications Alabama 5
Tiffany Hsu  Council Associate, Communications San Francisco 11
Neil Patel  Council Associate, Communications Tufts 1
Jennifer Neese  District 7 Trustee Indiana 7
Cheryl Wilson   Staff Liaison ASDA Central Office  
Andrew Maron    ASDA Central Office  

 13 communication 

Recent accomplishments of this council:

  • Reviewed and commented on ASDA's website and provided feedback on content, site structure and aesthetics. Developed more than 20 new pages and improved the search engine optimization for the site. Recommended that the website have a homepage refresh in 2013 and a full redesign after the new membership database is installed.
  • Brainstormed topics for videos to be used for local and national membership recruitment and engagement featuring the benefits of being involved with ASDA. 
  • Developed a list of webmasters from each ASDA chapter and shared resources with them to improve or enhance their website.
  • Enhanced national meeting marketing with use of “leader toolkits” developed by council and shared with chapter leaders to promote the National Leadership Conference and Annual Session.
  • Provided feedback that resulted in a rebrand of ASDA’s e-newsletters in January 2013.
  • Judged the Gold Crown Awards related to websites and social media.
  • Developed “How to Guide: Using Free Technology to Communicate with Members” and distributed it to members in January 2013.

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